What is WordPress?

WordPress is an open-source Web-based application (software) designed to create Blogs and static Websites.

What is NMSU Enterprise WordPress?

NMSU Enterprise WordPress is a service provided by ICT for use by NMSU departments as a convenient and reliable method to develop NMSU-themed Web sites. The basic design (or theme) of an NMSU Enterprise WordPress site includes a set of core features that allow Web site editors to deliver a variety of multimedia content, such as text, images, and videos and apply certain feature based functionality made available through WordPress plugins.

What can I do with NMSU Enterprise WordPress?

Create Web sites, of course! In order to have a firm grasp on what WordPress can do it’s important to highlight what Websites do, generally.

Websites essentially have three components:

  • Design – The look of the site.
  • Content – The multimedia content on the site (text, images, videos, etc.)
  • Function – Mechanisms that allow visitors to do something on your site.

WordPress is useful because it helps you to manage all three aspects of your site.

BricksDesign – The NMSU WordPress theme provides the foundation for the visual design of the site. Templates and theme options can be used to customize your pages to include different content layouts and navigation styles in order to better meet your site objectives.

Insert-ElementContent – WordPress features easy-to-use visual content editors that allow you to easily add and format text, images, links, and videos. Content versioning, bulk editing actions, and other publishing control features increase efficiency and support flexible content approval workflows.

Gear-InFunction – Plugins provide many of the WordPress functions that allow users and web editors to do something on your site.  This can include providing enhanced site features like forms or slideshows or provide feeds from popular social media sites like Facebook or Twitter.

The good news is that you can do all of the above without any knowledge of coding or sophisticated graphics programs.

In general, WordPress Web sites can be used in two basic ways, as a Blog and as a static Web site. Combining both Blog and static formats will provide the greatest benefit if each function is used for appropriate content.

Using WordPress as a static site

Static sites contain information that can be used for reference or help to guide a user toward a conversion goal. Static Web sites are generally drafted to provide information organized by a predefined navigation structure developed by the site editor. Static sites are known as such because they only change if the site editor makes a change to the navigation or content of the site. Important pages, such as a page providing your department’s contact information, provide valuable information to your audience in addition to the other static pages crafted to fulfill the objectives of your site.

Using WordPress as a Blog

A Blog (short for Web Log) can be defined as a Web site that has certain characteristics, such as RSS, tags, and categories. An ideal Blog is one that is updated frequently, showcasing compelling or timely content, that is of value to an audience that understands how to aggregate content using syndicated feeds. This audience may include individuals, organizations or their respective Web site audiences. Blogs tend to represent site content chronologically and by category and navigation is automatically responsive to new content updates. Blogs make it easier to spread the word and adapt to changing content on your site, but blog posts are not ideal mechanisms to highlight important static content that your audience needs.

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